An established developer and operator of hospitality assets, Meriwether was growing rapidly and evolving their portfolio of services. As their scope expanded, they were interested in gaining a deeper understanding of the customers their properties serve.
OUR ROLE
- We were asked to help update their brand and position to better communicate their evolution as a partner for premier experiential destinations. We have also architected a data system that allows them to better understand, attract and retain customers for themselves and their partners.
SCOPE
- Rebrand
- Brand Implementation
- Web
- Communication
- Data Architecture
